Mexico’s EV sales up 38pc to 96636 units in 2025, marking another strong year for electric mobility in the country. According to data from the Electric Mobility Association (EMA), combined sales of electric vehicles (EVs), plug-in hybrids (PHEVs), and range-extended electric vehicles reached 96,636 units. While growth remained robust, the pace slowed compared to the explosive expansion seen in 2024, signaling the early stages of a maturing market.
Quarterly Trends Show Mixed Signals
Sales dynamics shifted toward the end of the year. In the fourth quarter of 2025, the eight automakers reporting to EMA sold 28,315 electrified vehicles. This represented a 15% increase over the previous quarter but a notable 23% decline compared with the same period in 2024. Despite this moderation, the overall yearly performance remained strong, reinforcing that Mexico’s EV sales, up 38pc to 96636 units, were driven by sustained consumer interest rather than short-term spikes.
EVs and PHEVs: A Closer Look
Pure electric vehicles continued to gain traction. Fourth-quarter EV sales totaled 12,971 units, up 19% from the third quarter and 14% year-on-year. For the full year, EV sales rose 39% to 43,358 units.
Plug-in hybrids told a more complex story. PHEV sales reached 15,178 units in the fourth quarter, up 12% quarter-on-quarter but down sharply by 40% compared with late 2024. Still, full-year PHEV sales climbed 38% to 52,851 units, helping push Mexico EV sales up 38pc to 96636 units overall.
Market Maturity and Data Discrepancies
Although growth slowed compared with the 84% surge recorded in 2024, EMA emphasized that adoption continues to advance. Sales reported by EMA members accounted for about 6% of total domestic car sales in 2025. EMA director Eugenio Grandio described this as a sign of a gradually maturing market.
Notably, EMA’s figures differ significantly from official statistics released by Inegi and industry bodies AMIA and AMDA, which reported just 34,612 EV and PHEV sales. The gap stems from differences in automaker coverage and vehicle classification, with EMA estimating it captures around 90% of true EV market activity.
Production and Charging Infrastructure Expansion
Manufacturing and infrastructure growth supported rising demand. Automakers assembled 204,711 EV and hybrid units in Mexico during 2025, up 21% from the previous year. Charging infrastructure also expanded rapidly, with 56,726 charging slots installed nationwide by year-end, a 26% annual increase.
Together, these trends underscore why Mexico’s EV sales increased 38% to 96,636 units, reflecting not just higher sales but a strengthening ecosystem poised for long-term growth.
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