India’s electric mobility space is gearing up for a major push as Montra Electric plans multiple launches this year, alongside aggressive expansion into overseas markets. The electric mobility arm of the Murugappa Group is sharpening its focus on scale, innovation, and exports, with a long-term ambition of becoming a $1 billion company by the end of this decade.
Clear Revenue Vision Backed by Electric Trucks
Montra Electric expects electric trucks to be the biggest revenue driver, contributing nearly 50 per cent of its future earnings. This will be followed by three-wheelers, small commercial vehicles, and electric tractors. According to Managing Director Jalaj Gupta, the company is evaluating several products but will move ahead only where the business case is strong. This disciplined approach underlines why Montra Electric plans multiple launches this year without compromising financial sustainability.
Strong Pipeline Across Vehicle Segments
The company’s product evaluation spans a wide spectrum. It is considering higher battery-capacity versions of existing tractor-trailers, compact electric commercial vehicles in the 2–3.5 tonne range for municipal and government use, and even an electric ambulance. In the three-wheeler space, Montra is assessing entry into the L3 e-rickshaw segment alongside its current L5 models. The electric tractor portfolio may also expand beyond the existing 27 HP variant with a higher horsepower option.
Heavy-Duty Trucks and Mining Focus
On the heavy commercial side, Montra is developing a 19-tonne rigid electric truck and a 28-tonne electric tipper aimed at the mining sector. Pilot deployments are planned for Q4 FY26, with a full-scale launch expected in Q1 FY27. This reinforces the strategy as Montra Electric plans multiple launches this year and beyond, covering both urban and industrial applications.
Expanding Footprint in Africa and South Asia
Exports are becoming a key growth pillar. Montra has already begun operations in Nepal and is actively exploring Sri Lanka, Tanzania, and Ethiopia, with market entry expected within three to four months. These regions are central to its Africa and South Asia export ambitions, strengthening the narrative that Montra Electric plans multiple launches this year with a global outlook.
PM E-DRIVE Certification Boost
The Chennai-based company recently secured PM E-DRIVE certification for its Rhino 5538 EV heavy-duty electric truck. Buyers can now avail incentives of up to ₹9.6 lakh, subject to vehicle scrappage certification. While future M&HCV launches may receive certification at a later stage, Montra currently holds over 50 per cent market share in the heavy electric truck segment, especially among cement and logistics players.
With an investment outlay of ₹3,000 crore so far and profitability expected as scale improves toward 2030, Montra Electric plans multiple launches this year as a decisive step toward long-term leadership in electric commercial mobility.
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