Euler Motors Launches ‘Euler Prime’—and it’s set to reshape the future of EV reliability in India. Imagine a support system so fast and intelligent that it can predict issues before they even occur. With this powerful new initiative, Euler Motors is taking a bold leap toward strengthening the commercial EV ecosystem. From rapid on-ground assistance to smart diagnostics, ‘Euler Prime’ promises a game-changing service experience that every fleet operator and EV user will want to know more about.
A Nationwide Rollout for Faster EV Assistance
Euler Prime has been rolled out across 45+ cities, with the first phase covering key locations including Delhi, Gurgaon, Noida, Lucknow, Kanpur, and Patna. The programme provides on-the-spot, real-time support, ensuring that EV users receive assistance quickly and reliably whenever needed.
A dedicated team of trained technicians operates through mobile bikes and vans, allowing the company to reach customers within 90 minutes in major urban centres. For breakdowns or incidents outside city limits and along highways, Euler Motors targets resolution within 4–5 hours, ensuring seamless mobility for commercial operators.
Powered by ‘Shepherd’ – Intelligent EV Telematics
At the heart of Euler Prime is Shepherd, Euler Motors’ in-house telematics and vehicle intelligence platform. Shepherd enables:
- Live vehicle diagnostics
- Remote health monitoring
- Predictive maintenance alerts
This technology often detects potential issues before drivers even notice them, allowing the support team to take preventive action and avoid unexpected breakdowns. By combining intelligent insights with rapid on-ground response, Euler Motors ensures minimised downtime and increased productivity for EV owners.
Enhancing Uptime & Business Continuity
Commercial EV users rely heavily on their vehicles for everyday operations. Any breakdown can result in earnings loss, delayed deliveries, and business disruption. Euler Prime directly addresses this challenge by providing round-the-clock preventive and corrective support.
According to Ashish Tandon, Global Head of Customer Excellence at Euler Motors, the initiative is a strategic step toward offering a seamless ownership experience. He emphasised that Euler Prime is engineered to ensure the highest utilisation of EV assets, turning after-sales service into a powerful productivity booster.

Availability & Customer Access
Euler Prime is available:
- Free for new customers
- Included for those with an Annual Maintenance Contract (AMC)
- Optional on a paid basis for existing customers
With this launch, Euler Motors reinforces its commitment to building an EV ecosystem rooted in uptime, reliability, and proactive support. Customers seeking detailed information or service enrollment can visit the official Euler Motors website.
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